Why Have a Corporate Health Promotion Program?
There are a number of reasons why a Corporate Health Promotion Program is beneficial.
1. Enhanced Morale – When the organizational culture begins to change as a result the Corporate Health Promotion Program, you and your workers may actually begin to see and feel a new level of energy within the corporation. Ultimately, one of the most ambitious goals of any broad-based Corporate Health Promotion Program is to attempt to influence the attitudes and actions of the corporation’s most valuable resource — its workers.
2. Decreased Turnover – As we all know, worker replacement costs can be quite high for any kind of business. The effort and expense associated with running employment ads, reading applications, checking references, interviewing qualified candidates, hiring and training a new employee can be a serious burden on any business. In light of the challenges that high worker turnover pose, many corporations are looking to Corporate Health Promotion Programs as an additional perk that can help to prevent workers from jumping ship.
3. Increased Recruitment Potential – In the midst of a very tight labor market, corporations are forced to pull out the stops in order to recruit new talent. In some instances, Corporate Health Promotion Programs can prove to be a very valuable tool in sealing the deal.
4. Decreased Absenteeism – When an employee misses work in a business setting, the entire corporation is forced to absorb his/her responsibilities. Even in the event of the occasional absence caused by things like colds and the flu, work can back-up and tensions can build.
Even worse is a long-term absence caused by a major health event that requires hospitalization and/or rehabilitation. By preventing certain types of illness caused by poor lifestyle habits, Corporate Health Promotion Programs can play an important role in decreasing rates of absenteeism.
5. Healthcare Cost Containment – Most corporations don’t create a Corporate Health Promotion Program with cost containment in mind. However, cost containment for certain health problems should be considered a viable goal by many corporations.
6. Enhanced Staff Member Health Status – One of the greatest advantages of a well-designed Corporate Health Promotion Program is the promise of improved health. There is a growing body of evidence that suggests well-designed Corporate Health Promotion Programs can successfully impact such behaviors as tobacco use, high-risk alcohol use, seatbelt use and more.